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Product Marketing Manager - Customer Promotions

Remitly

Remitly

Marketing & Communications, Product, Customer Service
Seattle, WA, USA
Posted on Tuesday, May 7, 2024

Job Description:

Remitly's vision is to transform lives with trusted financial services that transcend borders. Since 2011, we have been tirelessly delivering on our promises to people who send money around the world. Today, we are reimagining global financial services and building products that extend beyond traditional barriers to give customers access to more of the services they need, no matter where they call home. Join over 2,700 employees worldwide who are growing their careers with purpose and connection with our customers while having a positive impact on millions of people around the globe.

About the Role:

We are looking for a Product Marketing Manager to support our Global Customer Promotions Program. Reporting to our Senior Manager, Product Marketing and working a hybrid schedule at our Seattle office, you will work collaboratively across our Consumer Product, Business Management, Legal, Finance, and Marketing teams to bring to market customer experiences with promotional offers that are relevant for our target audience and maximize value for the business.

We are looking for a data-driven and customer centric cross-functional operator, who will strategically optimize our customer promotions spend and help ensure a seamless customer experience across marketing and in-product channels. You'll need to be passionate about consumer behavior and delighting customers in every detail, and you are looking for an opportunity to take a program to the next level at global scale.

You Will:

  • Identify and deliver promotional offers that help acquire and retain customers -- efficiently, within customer acquisition cost and budget guardrails, and at global scale.
  • Partner with Analytics and Regional Marketing Managers; and train marketers who support execution, channel managers who advertise promotional offers, and more.
  • Improve how Remitly operationalizes our promotions investment, processes, learning agenda, and strategy for customer promotional offers.
  • Partner with the broader Marketing, Consumer Product, and Business Management teams to ensure our promotions strategy evolves in light of market trends and our business goals, in particular partnering with Product Managers to translate promotions strategy into product requirements.
  • Use in-depth expertise to develop our Marketing Promotions Program, including developing the operating rhythm, reporting to leadership on performance and program metrics, key projects, and customer and competitor trends.

You Have:

  • 3+ years of B2C marketing experience -- including managing promotional offers, a customer rewards program, or new feature go-to-market planning and coordination -- for a data-driven consumer product company.
  • Strong program management experience, where you made difficult trade-off decisions, were responsible for a significant budget, and built support for new business cases and processes (change management).
  • Demonstrated experience working with Analytics to transform hypotheses into an experiment plan and then coordinate the end-to-end execution, monitoring and reporting.
  • Experience with A/B testing or other user experience research methodologies.

Compensation Details. The starting base salary range for this position is typically $112,000-$140,000. In the U.S., Remitly employees are shareholders in our Company and equity is part of our total compensation plan. Your recruiter can share more information about medical benefits offered, as well as other financial benefits and total compensation components offered with this role.

#LI-Hybrid

Our Benefits:

  • Flexible paid time off
  • Health, dental, and vision benefits + 401k plan with company matching
  • Paid parental, medical, military and family care leave.
  • Mental Health & Family Forming Benefits
  • Employee Stock Purchase Plan (ESPP)
  • Continuing education and corridor travel benefits

We are committed to nondiscrimination across our global organization and in all of our business operations. Employment is determined based upon personal capabilities and qualifications without discrimination on the basis of race, creed, color, religion, sex, gender identification and expression, marital status, military status or status as an honorably discharge/veteran, pregnancy (including a woman's potential to get pregnant, pregnancy-related conditions, and childbearing), sexual orientation, age (40 and over), national origin, ancestry, citizenship or immigration status, physical, mental, or sensory disability (including the use of a trained dog guide or service animal), HIV/AIDS or hepatitis C status, genetic information, status as an actual or perceived victim of domestic violence, sexual assault, or stalking, or any other protected class as established by law.

Remitly is an E-Verify Employer

Remitly is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.