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Director, Commercial Strategy

OODA Health

OODA Health

United States
Posted on Tuesday, May 7, 2024

Our healthcare system is the leading cause of personal bankruptcy in the U.S. Every year, over 50 million Americans suffer adverse financial consequences as a result of seeking care, from lower credit scores to garnished wages. The challenge is only getting worse, as high deductible health plans are the fastest growing plan design in the U.S.

Cedar’s mission is to leverage data science, smart product design and personalization to make healthcare more affordable and accessible. Today, healthcare providers still engage with its consumers in a “one-size-fits-all” approach; and Cedar is excited to leverage consumer best practices to deliver a superior experience.

The Role

The Director of Commercial Strategy will support, nurture, and scale Cedar's commercial growth efforts by driving engagement with prospective clients, beginning with a focus on the SMB market while playing a supporting role for our enterprise segment. Our target clients include independent dental groups (of varying specialties) & Dental Service Organizations (DSOs).

Our ideal candidate is a self motivated individual who is seeking to build off of existing experience closing deals in an inside sales/BD capacity. We are looking for someone who can apply this skill set to a fast-paced and entrepreneurial environment to unlock a new revenue stream for the business. This is a phenomenal opportunity to work on highly-visible strategic initiatives and to be at the forefront of Cedar’s commercial strategy.


  • Manage phases of the lead generation and sales cycle: lead development, build value proposition and buy-in, secure meetings, lead presentations and demos, and drive deals to close.
  • Research prospective clients to identify points of contact in client organizations to help drive consensus-based decision making
  • Communicate Cedar’s technology platform, value proposition & business model to prospective clients
  • Participate in and lead educational sessions and pitch meetings to engage prospective clients
  • Coordinate sales funnel and complex deal management in close collaboration with Vice President, Commercial Strategy

Required Skills & Experience

  • 5 years in an environment selling technology to small medical and/or dental groups
  • Excellent communication and listening skills, clear storytelling ability, and the ability to persuade and influence others
  • Ability to manage and track multiple projects at once
  • Excited about Cedar’s mission of improving the healthcare financial experience
  • Proficient in PowerPoint, GSuite, Salesforce, and marketing automation software a plus
  • Eligible to work in the United States

Compensation Range and Benefits

  • Salary Range: $140,250 - $165,000
  • This role is also equity eligible
  • This role offers a competitive benefits and wellness package

*Subject to location, experience, and education



What do we offer to the ideal candidate?

  • A chance to improve the U.S. healthcare system at a high-growth company! Our leading healthcare financial platform is scaling rapidly, helping millions of patients per year
  • Unless stated otherwise, most roles have flexibility to work from home or in the office, depending on what works best for you
  • For exempt employees: Unlimited PTO for vacation, sick and mental health days–we encourage everyone to take at least 20 days of PTO per year to ensure dedicated time to spend with loved ones, explore, rest and recharge
  • 16 weeks paid parental leave with health benefits for all parents, plus flexible re-entry schedules for returning to work
  • Diversity initiatives that encourage Cedarians to bring their whole selves to work, including the Cedarian Advisory Group (a cross-functional cohort focused on increasing internal inclusiveness at Cedar) and three employee resource groups: be@cedar (for BIPOC-identifying Cedarians and their allies), Pridecones (for LGBTQIA+ Cedarians and their allies) and Cedar Women+ (for female-identifying Cedarians)
  • Competitive pay, equity (for qualifying roles) and health benefits that start on the first of the month following your start date (or on your start date if your start date coincides with the first of the month)
  • Cedar matches 100% of your 401(k) contributions, up to 3% of your annual compensation
  • Access to hands-on mentorship, employee and management coaching, and a team discretionary budget for learning and development resources to help you grow both professionally and personally

About us

Cedar was co-founded by Florian Otto and Arel Lidow in 2016 after a negative medical billing experience inspired them to help improve our healthcare system. With a commitment to solving billing and patient experience issues, Cedar has become a leading healthcare technology company fueled by remarkable growth. Over the past several years, we’ve raised more than $350 million in funding from investors such as Andreessen Horowitz and Tiger Global, bringing Cedar’s valuation to $3.2 billion.

As of December 2023, Cedar is engaging with 25 million patients on an annualized basis, and is on target to process $2.6 billion in patient payments annually. Cedar’s ambition is to serve 50-60 million Americans by 2025, about half of the U.S. population that makes medical payments annually. Cedar partners with more than 55 leading healthcare providers and payers including Highmark Inc., Allegheny Health Network, Novant Health, Allina Health and Providence.