My job alerts

Director, Product Marketing

ODAIA

This job is no longer accepting applications

See open jobs at ODAIA.See open jobs similar to "Director, Product Marketing" Threshold.

Marketing & Communications, Product, Sales & Business Development

Remote · United States

Posted on Thursday, April 27, 2023

ABOUT ODAIA

ODAIA noun

o·da·ia | \ 'oh-day-yeah

An Ancient Greek word referring to “tools of the trade.”

Learn more about our company here.

You can also find more information about the company and our products at odaia.ai.

ODAIA is a remote-first organization, with a hub located downtown Toronto. All our positions are WFH with frequent company and team-based socials, events and meetings in-person and virtually.

OUR MISSION

Reducing patients’ time to therapy by facilitating meaningful interactions with healthcare providers, through human-centric software powered by AI.

ODAIA helps pharma sales and marketing teams by using AI to understand and predict customer behaviour. Our enterprise SaaS platform MAPTUAL serves some of the most recognized Fortune 500 life sciences companies. By incorporating data and AI predictions in powerful ways, MAPTUAL’s users understand their customers (healthcare professionals, patients) on a deeper level and cater to their health needs more effectively.

ODAIAns (what we call ourselves) are inspired to reinvent the future of how non-technical people leverage data in their day-to-day lives. We are passionate about solving complex problems in data, AI, engineering, design, and product, so our customers don’t have to. We live by the notion that “simplicity is the ultimate sophistication;” and making simplicity scalable is an even bigger challenge. That’s why we have a crazy talented team led by serial entrepreneurs, tech veterans, and life sciences experts.

We’re also on a mission to build an innovative, diverse, and ego-free business, with an awesome company culture based on our values: agility, passion, ownership, trust and respect, and diversity, equity and inclusion. You’re on a mission too? We’re here for it. We put an emphasis on career development for our employees, the opportunities to grow are extensive.

WHAT’S ON OFFER

We are looking for an experienced Director, Product Marketing to lead the product marketing efforts for MAPTUAL, Field and Sphere. This role will report directly to the Chief Commercial Officer with a close tie to Chief Product Officer.

MAPTUAL Field provides data-driven insights to medical sales and education professionals in the field, and MAPTUAL Sphere tailors the insights to marketing and head office needs. Both product offerings are built on top of our MAPTUAL Platform which combines AI and engineering capabilities designed in a scalable manner on AWS. You will be given ownership of a specific product offering and take it to the next level, and also participate in driving new product initiatives.

WHAT YOU WILL DO

Lead, expand, and mentor the existing product marketing team by creating the strategy, developing OKR’s, and executing on the plan
Work comfortably with complex data sets to identify gaps and prioritize solutions to meet organizational goals within the MAPTUAL, Field and Sphere products, and other future products
Setup PMM methodologies, build best practices, help PMMs to develop different disciplines within Product Marketing to help the team scale (i.e. product enablement, product branding / technology branding, pricing, change management/ thought transformation at scale, etc)
Continuously adopt new initiatives, perspectives and product marketing best practices into the organization
Use judgment and experience to provide quantitative and qualitative input to guide decisions
Work closely with the Product team to contribute to achieving targets on the platform roadmap
Translate customer feedback into building what they need, not simply what they ask for
Distill use cases, value props, and support our product management team to educate our customers
Establish and nurture relationships with customers in strategic vertical markets to support ongoing definition of product value
Translate key strategies into creative, digestible messaging for our clients
Develops marketing strategies, campaigns and additional assets to drive demand for various product offerings
Collaborate closely with members of the product team and cross functionally with departments including, Customer Success, Engineering and Sales to drive feature launches and the ongoing adoption of our products
Own the development of product marketing messaging to be used various customers across various engagement channels

WHAT YOU BRING

6+ years of experience as a Sr. Product Marketer, ideally in one of the following areas: SaaS, IaaS, Enterprise, or Pharmaceutical/Life Science products
Proven track record of building, scaling and launching data driven products
Ability to understand and summarize complex problems and create creative solutions
Excellent organization and project management skills and experience managing large, complex projects
Dives deep to understand how the product works in order to best represent it to our customers and prospects
Superb writing, communication, and critical thinking skills with the ability to explain concepts in simple terms
Great collaboration skills, enjoys working with engineers to extrapolate technical feasibility and the system big picture, without getting into the implementation details
Detail oriented and analytical, able to spot issues as well as values hidden in data sources
Is curious, ambitious, and can execute
Highly empathetic towards to customers with a strong business acumen, a true believer in working towards a measurable outcome
Manages multiple initiatives simultaneously in a fast-paced, start-up environment

WHAT WE OFFER

A highly product-driven startup culture that values agility, passion, ownership, trust, respect, diversity, and inclusion
Tremendous growth and unique learning opportunities
You will be part of growing product and commercial teams, with a large amount of ownership and autonomy for managing things directly
Top-notch health benefits for medical, dental, vision care, mental health, prescription drug coverage, travel insurance and alternative treatments such as acupuncture and chiropractic services
Flexible working hours, providing great balance for personal and family life
We focus on what we achieve and not the number of hours we clock
We trust our employees and empower them to shape their work themselves so that they can achieve the best possible results
An open and flexible vacation policy
Our employees can take what they want, when they want it - as long as they get their work done, get the time approved and get things covered while they're away
ODAIA Wellness Bonus Days
Stock option grants
A generous home office and learning allowance
Career development opportunities, and a solid business model - we’re in it for the long haul!
Monthly or more frequent in-person company activities and events

LOCATION

We are a fully remote company with a hub located downtown Toronto. We have frequent virtual and in-person collaborative work sessions and socials. We leverage many synchronous and asynchronous communication tools.

EMPLOYMENT VERIFICATION

Any conditional offer of employment made to a successful candidate will be subject to the full satisfaction with the results of any background and reference checks.

ACCOMMODATIONS AND ACCESSIBILITY

Accommodations are available on request for candidates with disabilities taking part in all aspects of our hiring process. For more on this, you can inquire about accommodations if you're invited to an interview.

DIVERSITY, EQUITY & INCLUSION

As an equal opportunity employer, ODAIA is committed to creating an environment that respects diversity, equity and inclusion. ODAIA does not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, parental status, veteran status, or disability status.

At ODAIA, we are committed to building an environment where everyone feels included, valued, and heard. We are committed to creating a diverse workplace, and are an equal opportunity employer who does not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, parental status, veteran status, or disability status.

We strongly encourage applications from Indigenous Peoples, racialized people, people with disabilities, people from gender and sexually diverse communities and/or people with intersectional identities.