Freshpaint

freshpaint.io

Freshpaint is a data platform that develops software that facilitates marketing by collecting customer data. It connects the customer data from the site or app to marketing and analytics tools. It also automates tedious work so engineering can focus on the product. Freshpaint is capable of integrating marketing and analytics tools with one click. The platform helps product, data, and growth teams set up the customer behavioral data they need to build a better product, drive engagement, and improve retention. The company was co-founded by Michael Malis and Steven Fitzsimmons.